The Career Expert
Passionate about female entrepreneurship, Veronica Sonsev divulges the keys to business success.
Veronika Sonsev is a cofounder and was long-time CEO of inSparq (recently acquired by Adiant Media Company). inSparq helps retailers and brands discover and market their trending products in real time. Since its inception, Veronika has led inSparq to become the solution of choice for leading retailers like JustFab, Coca-Cola and DrJays.com.
Veronika is also recognized retail industry thought leader. She was honored by Fast Company as one of 60 members to The League of Extraordinary Women and by TechWeek as one of the Top 100 digital leaders in New York. Veronika has also spoken at a number of industry conferences including Fashion Digital, Grow Fashion, Shop.org Summit, Social Media Week, Internet Week and Goldman dotCommerce.
Prior to founding inSparq, Veronika was an operating executive at Jumptap (a mobile advertising network acquired by Millennial Media) where she developed strategic partnerships and launched international markets. One of her key accomplishments at Jumptap, was launching the company’s advertising business and closing the first million dollars in revenue.
Veronika began her Internet career at AOL. Over the eight years she spent at AOL, Veronika held a number of operating and business development roles. She generated over $400MM in revenues during her tenure and managed strategic relationships with brands like Verizon, Sprint, Yahoo!, Univision and IAC.
Veronika is also passionate about female entrepreneurship. She cofounded Women in Wireless and is on the retail advisory board for Remodista, helping the next generation of female leaders.
Veronika earned an MBA from The Wharton School of the University of Pennsylvania and a BA in Economics from American University.
How do you deal with criticism?
How has inSparq evolved?
Should co-founders have different skill sets?
What are you most proud of accomplishing?
What do you do to stay mentally and physically fit?
What is inSparq?
What is the best advice you have ever received?
What is the most important lesson that you have learned?
What is your favorite part about being an entrepreneur?
What was your big break?