Kellee Kahlil
While working in the bridal industry and simultaneously helping her sister plan her wedding in 2010, Kellee Kahlil experienced firsthand the difficulty of making a wedding come to life. Scouring hundreds of retailers, blogs, and vendor sites, she became frustrated by the inability to search wedding ideas, shop products, and hire vendors in one place. After moving to New York City and immersing herself in the NY tech community, Kellee fully committed to solving the bridal search problem. One year later, on February 14, 2012, Lover.ly launched, forever changing the digital bridal landscape.
Since its inception, with Kellee at the helm, the site has grown into the leading brand connecting millennial brides, bridesmaids, and wedding guests to gorgeous inspiration, products, celebrity insider scoops, fashion & beauty hacks, and expert advice.